Innovations of Modern Technology and Sports

MAHADEVAPPA S N, Physical Education Director, Government Law College, Hassan, Dist-Hassan, State – Karnataka, Pin Code- 573201, snmahadevappa@gmail.com

Abstract

Today’s modern world absolutely loves technology. If you don’t believe me then go to your nearest Apple store when they launch a new product, and I guarantee you will see more people there than five Starbucks can hold. Sure phones, GPS’s and all other gadgets are sweet to have, but electronic gadgets and gear have impacted sports almost as much as any other aspect of society. In this countdown we analyze the best invention in every sport and put them up against one another and crown the top ten most influential technological innovations in modern-day sports. All actors involved in the sports environment benefit differently from the adoption of new technologies. On the one hand, highly innovative equipment allows athletes to move more efficiently and prevents them from getting serious injuries. On the other hand, technologies help the referee to avoid bad decisions that can compromise the quality of the game. Safety should always be a priority when playing sport, and technology can be a key factor in lowering the risk of being injured. American Football is an excellent example if we think about the use of technology to prevent damages to the players. The Football Helmet, particularly, is one of the well-discussed technologies. Its efficiency is still a subject of great controversy, even though the world’s best engineers, over the last 100 years, have facilitated the continuous improvement of the technology.

Introduction

The integration of this technology has been so successful that it is difficult to remember a time where instant replay did not exist. Back in the 1960s, however, early adopters were initially skeptical to adopt the technology because it was expensive to purchase. Only in 1978, the National Football League decided to adopt this new technology for preseason games. While NFL was the first professional league to adopt instant replay, other sports such as Hockey, Basketball, Tennis, and Baseball have implemented the technology over the years. Today, like it or not, instant replay has to be considered part of the game. In an attempt to pull the curtain back on the sports tech industry, we conducted a survey, The Current State of Sports Technology, of industry experts, including investors, founders and professionals from teams, leagues and media properties, to answer these very questions. Below you’ll find some key takeaways from our findings, pointing to the areas we believe the industry is headed in the year to come Technology influences how athletes train and compete, how fans engage and consume content and how world-class venues are constructed. Technology has been quietly transforming the world of sports for years, with investment in areas like sports continuing to rise, surpassing a total of $2.5 billion in VC funding in 2018 — and some estimates predicting the sports tech sector will reach $30 billion by 2024.

• Heart Monitor- Training
• Cyclops and Hawkeye Tracking System- Tennis
• The Headset- Football
• The Television- Golf
• Photo Finishes- Olympic and Animal Racing
• Above the Net Camera- Hockey
• Multi-Faced Above the Rim Shot Clock- Basketball
• Radar Gun- Baseball
• Kinetic Energy Recovery System (KERS)- Auto Racing
• Computerized Scoring- Bowling

Technologies for investment: Media and content-related platforms

From an investment perspective, media and content-related platforms, esports and measurement platforms for data, analytics and biometrics were among the top three areas of interest. Other notable areas include athlete tech and performance optimization, in-venue technology, gambling and gaming and recovery health and home fitness. This is a powerful indication of where venture capital funding focus is trending, given that more than 50% of respondents, coming from a wide array of areas in the industry, identified themselves as investors.

“As investors, we see cyclicality in every industry except sports, which has the biggest consumer ecosystem. Sports had been a very traditional industry powered by legacy tech, but now with the advent of streaming, sports content media distribution is decentralized via social media platforms,” says Gayatri Sarkar, managing partner at Hype Capital, who offered her take on this investment trend. Tech has already vastly improved the world of sports, making athletes safer, producing better performances, and helping fans enjoy their favorite pastimes in new and more immersive ways. Even so, this is only the beginning; in each of these outlined areas, researchers and engineers are constantly pushing the boundaries and seeking further improvements to bring to the game. Though you may not notice these advancements at first, collectively, they’re making sports more enjoyable for everyone. “The sports market has the opportunity to be a multitrillion-dollar ecosystem with technological advances such as 5G, digital collectible trading and the rise of sports, which will fuel new market and social behavior.

Most innovative sports companies of 2020

Of all the industries whose every aspect is being thoroughly transformed by advanced technologies, its broader effect may be most profound in sports. The companies we honor this year reflect this trend, showcasing how AI is impacting training and highlights, how sensors and spatial data are making players, coaches, teams, and even fans smarter, and how the in-game experience is being upgraded both at home and in the arena. Game on.

· NEX TEAM

· ST. LOUIS BLUES

· POPULOUS

· DAZN

· CATAPULT

· SECOND SPECTRUM

· PREMIER LACROSSE LEAGUE

· FANATICS

· AS ROMA

· IBM

 The Companies From an investment perspective, media and content-related platforms, sports and measurement platforms for data, analytics and biometrics were among the top three areas of interest. Other notable areas include athlete tech and performance optimization, in-venue technology, gambling and gaming and recovery health and home fitness. This is a powerful indication of where venture capital funding focus is trending, given that more than 50% of respondents, coming from a wide array of areas in the industry, identified themselves as investors. The sports tech industry has and continues to suffer from massive amounts of fragmentation. Whether it be by geography, industry area of focus or funding stage, sports tech startups are missing the community that it has enabled others to realized the same time, the rise of videogames is emptying the assistance of young sports fans to stadiums as the new young spectators attend videogame competitions. The best players are already starting to earn salaries similar to those of elite athletes, he warned. His advice is that sports should adapt and not turn its back to this new reality. Following this idea, he anticipated that in 20 years from now, Fortnight will be a “serious” sport and for that reason, we should find and explore a new common ground to bond both worlds ring the Data-driven decision-making panel, Victor Oliver, the facilities business director at FC Barcelona, acknowledged the difficulties the club has to sell the few available tickets from club members that don’t attend or invitations. With the Smart Booking project, they use the Salient Laure service, which allows members who will not attend, free their seat. Through data analysis, the club can predict when they’ll leave their seats free to sell them as tickets in advance For this to take place, a data expert is needed to interpret the numbers in order to showcase explanatory information. According to him, the statistical information that basketball needs has to show the type of passes from each player alongside the defense and the number of pairings. He smart suit, which measures vital variables in real-time, was employed for speed skating. Lastly, Van Os recommended that scientists and innovators should work with the teams in-depth on the field to gain further insights to develop existing technologies.

Conclusion

Compared to whiteboards and post-practice reviews, technology has substantially perfecting athletic movements, enhancing communication and virtually eliminating injuries. e use of technology in sports is growing rapidly. In football, for instance, Intensive data analysis can also help athletes understand when they are at risk for injury, by tracking their physical motions new devices are used for different reasons such as to help referees in decision-making and to quantify the athletes' performance during a game, thus helping the coach to set the training program and the game strategy.

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